Harrison Woodard

Awareness Awareness Day

Call me a cynic, you probably will, but I get a chuckle when I see these wristbands or “awareness bracelets”. Yea, I understand it makes the wearer feel better about him/herself and possibly raises some awareness for a noble cause. But it just seems like another feeble attempt of symbolism over substance. Sure there might be a small donation made to Breast Cancer Awareness(pink band), but I doubt it. More than likely it is just another act of slacktivisim. A word created by combining activisim with slacker. Although I would love to claim credit for coining this term, alas I cannot. But it is a perfect description of this practice.